About Us
American Born Cutest Desi's
With 15 years of experience in the ethnic clothing industry, Kinjal Shah, founder of 1 International Inc, has built a trusted reputation for delivering high-quality, stylish ethnic wear across United States & Canada. Under the new consumer brand label, ABCD (American Born Cutest Desi’s), we continue this legacy by offering beautifully crafted outfits for boys and girls, from newborns to teens.
Vision for the D2C Brand
ABCD aims to revolutionize the way parents shop for ethnic clothing by transitioning to a direct-to-consumer (D2C) e-commerce model. Our vision is to create an engaging, user-friendly online shopping experience that makes it easy for parents to find the perfect outfits for their little ones. We are dedicated to offering:
High-Quality Products
Our collection features a wide range of traditional Indian outfits, crafted with attention to detail and quality materials.
Affordable Prices
To celebrate our launch, we are offering a *flat rate of $29.99* for any outfits for a limited time. This introductory offer allows customers to experience the quality and fit of our clothing without hesitation.
Convenient Shopping
Our website is designed to be intuitive and easy to navigate, with fast loading times and mobile optimization for shopping on the go.
Fast Delivery
With ready stock in the USA, we offer same-day nationwide shipping, ensuring that orders reach our customers quickly within 4 working days for flat rate of just $9.99.
Customer Satisfaction
We provide excellent customer service, with prompt support and a clear return policy to ensure a hassle-free shopping experience.
Long-Term Vision
Our long-term vision is to expand beyond the online platform and establish atleast 30-50 retail stores across the United States under a franchise model, also we wish to open 20 plus stores across world. By combining the convenience of online shopping with the personal touch of physical stores, we aim to offer a seamless omnichannel experience that caters to the diverse needs of our customers.